At Armstrong, we believe that private capital has a crucial role to play in meeting the environmental and social challenges of our time, through scaling sustainable solutions to problems such as water pollution, environmental degradation, and unemployment. Armstrong seeks to work with institutions who share this ethos and is partnered with Plastic Oceans UK and is a signatory of UN PRI.

The partnerships that Armstrong enters into are chosen to help support society to meet its fundamental needs of shelter, food, health, water, and power generation in a cleaner and less resource intensive manner. In order to achieve this, there are 3 elements of impact investing that distinguish our partnerships from other financial institution approaches:

Partnerships:

1. Intentionality

The entrepreneurs and management teams behind the ventures we support must be aligned to our mission, with a clear intention to generate positive environmental and social returns, by tackling some of societies most entrenched problems.

2. Additionality

As an experienced financial institution working with early stage businesses, we believe capital can catalyse significant additional, incremental impact through helping organisations grow and scale what they do.

3. Measurement

We approach monitoring and reviewing impact returns in the same way we approach monitoring and reviewing financial returns, as both are integral to Armstrong’s investment ethos. We agree a small number of impact key performance indicators pre-investment and evaluate progress against them throughout the investment lifecycle.

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